Phase3 Hero

Phase 3

The Brief

Combine the beauty & aesthetics price list with the hairdressing price list to create one 12 page brochure. The design needs to reflect the personality of the salon and have a rustic feel.

Dawn, owner of Phase 3 (and the coolest girl in town!) runs this quirky salon in Colwyn Bay, North Wales. The beauty salon is a 3 storey beauty spa, filled with tranquility from the minute you walk through the pink door. Offering everything from massage and nails to vampire facials and microblading. Dawn and her team work their magic in the hair salon too - I love seeing their before and after pics on instagram.

There was no rebrand at this stage so my job was to create a new aesthetic for their combined 12 page brochure and window price lists. Dawn asked for ‘messy’ flowers and wanted dark grey to match the colour scheme of the hair salon. They use Kevin Murphy products and the packaging is on display and has even been used to decorate a large wall. The fresh minty blues, pretty pinks and pastel purples work really well against the grey and so I wanted to pull that through into the design.

I combined the scruffy hand drawn flowers with a subtle mandala pattern in the background which was influenced by Dawn’s forearm tattoo.

This was a pleasure to work on could possibly be one of my favourite projects so far! Check out the new price lists and get yourself booked in pronto!

Phase3 NailsPhase3 Seats
Phase3 Illustration Flowers
Phase3 PricelistPhase3 Hair